Democrats are dealing with a brutal Senate map in 2024. The retirement of Sen. Joe Manchin (D-W.V.) signifies that Republicans may win Senate management simply by capturing the White Home. In the event that they lose the presidency, they’ll want only one extra Senate seat.
Montana and Nevada are two states essential to defending Democrats’ slim Senate majority. Senate Majority PAC is putting reservations early in markets the place TV advert house will disappear shortly, locking in each air time and decrease charges.
Las Vegas, a market that may host aggressive Home, Senate and presidential races, will quickly surge in pricing. There won’t be a contested presidential race in Montana, however the state has a number of smaller media markets that might refill shortly with Senate and Home adverts.
Senate Majority PAC is the primary of the 4 main Senate outdoors teams to e book adverts for the final election. However the different three, the Democratic Senatorial Marketing campaign Committee, the Nationwide Republican Senatorial Committee and Senate Management Fund, an excellent PAC aligned with Mitch McConnell, will every spend hundreds of thousands ultimately.
“Democrats are in a powerful place to carry our Senate majority with incumbent Senators who’ve at all times put their constituents first and Republican opponents who’re wildly out of contact with voters,” stated JB Poersch, the president of Senate Majority PAC. “With extra state reservations to return, these preliminary advert buys in Montana and Nevada construct on our sturdy momentum kicking off the brand new 12 months and assist put us ready to win.”
Democratic candidates and incumbents are additionally dealing with powerful races in Pennsylvania, Michigan and Wisconsin, three states that can even decide the presidential race. Arizona, one other presidential battleground, might be the location of a three-way Senate battle, ought to Unbiased Kyrsten Sinema select to hunt reelection.
The Montana Senate race has drawn a slew of advert spending already. Tester has aired TV adverts, as has Republican Tim Sheehy. Two tremendous PACs, one aligned with NRSC Chair Steve Daines and one other with Senate Majority PAC, are additionally on air within the race.
Tester raised a whopping $5.5 million within the fourth quarter of 2023. Sheehy
raised $2.5 million, together with a $450,000 private contribution.
Nevada hosted the closest Senate race of the cycle in 2022 when Sen. Catherine Cortez Masto beat Republican Adam Laxalt by lower than 1 level. In that contest, Senate Majority PAC reserved greater than $30 million to spice up Cortez Masto.
In 2024, there’s
a contested GOP major to face Rosen. The NRSC prefers Sam Brown, an Military veteran.
